Ontario Bans Big Pharma September 14th, 2017

Sep 14, 2017

By Michelle Saunders

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A Big Pharma marketing scheme that uses electronic medical records has been banned by the governing Liberals. Health Minister Dr. Eric Hoskins says in a statement  “Ontario patients must have confidence that prescribing decisions are not influenced by marketing programs or electronic vouchers. Dr. Nav Persaud, a family physician at     St. Michael’s Hospital shares his experience with big pharma marketing and Dr. Monica De Benedetti also shares her views on the topic.

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