Jul 18, 2014
By Scott Walker
The Toronto Arts Council wants the future of the city’s cultural community to become part of the mayoral debate.
The Council is preparing to launch a campaign called “Toronto Loves the Arts.” It has a report showing that the cultural sector contributes $11.3-billion to Toronto’s economy, and 174,000 Torontonians work in the cultural sector.
The report also shows that 70% of Toronto residents either attend cultural events or contribute to the arts. And 63% say arts and cultural influence their decision to live in Toronto.
The report also indicates that city council still hasn’t reached its promised goal of investing $25 per capita in the arts. Although Ontario is the continent’s third-largest entertainment centre — after New York and California — Toronto’s per capita investment in the arts ranks fifth in the country. Montreal and Vancouver invest more than twice what Toronto does. Ottawa and Calgary also contribute more.
You can read the report here.