ZOOMERMEDIA WELCOMES DAILY HIVE TO ITS BROADCASTING FAMILY

Sep 13, 2022

By Bob Komsic

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BlogTO has a new room-mate at ZoomerMedia.
It’s Daily Hive, the leading digital source for local news, culture, and what’s happening in Western Canada.
Daily Hive is the dominant player in Vancouver, Edmonton and Calgary, and also publishes local content in Toronto and Montreal.
The new combination of blogTO (acquired in January) and Daily Hive creates the largest Millennial and Gen Z focused media platform in Canada, and provides ZoomerMedia a national audience that is unrivaled in terms of demographic, online and social media reach and engagement.
 

Founded in 2008, Daily Hive is a leading local digital publisher in Canada with 24-million page views per month and 3.2-million followers across Instagram, TikTok, Facebook, and Twitter.

“In aggregate this acquisition will take us to 660 million+ page views a year, propelling us to the top spot for social media engagement in Canada,” says ZoomerMedia Founder and CEO Moses Znaimer.

“Stay tuned for announcements regarding new digital products.”

“As I said when we acquired blogTO, I’m a strong believer in the local. Zoomer Radio and Classical FM already bring local news and life to the older demos. blogTO, and now Daily Hive, do that for the younger cohorts. Combined, they make an unparalleled offering, for the public as well as the advertiser.”

 

 

“When Moses shared his digital vision for Canada, I knew that joining Zoomer was the next step in Daily Hive’s journey,” says Karm Sumal, Co-founder and CEO of Daily Hive.

“The chance to work with a Canadian legend and pioneer of local media is an opportunity we were not going to pass up.

In our combined sights now are the biggest players in the country.”

Among key transaction benefits:  ZoomerMedia becomes the largest under-45, Millennial and Generation-Z, audience platform in Canada, and the go-to destination for clients and partners looking for a full spectrum of generational coverage.

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