May 06, 2013
By Scott Walker
A new report confirms that the performing arts generate a wide range of benefits for Canadians, the communities they live in, and society at large.
The study is called “The Value of Presenting: A Study of Performing Arts Presentation in Canada”. It reveals that performing arts are valued by the vast majority of Canadians, regardless of their socio-economic status.
It associates the performing arts with better health and well-being, greater energy and vitality in communities, and a more caring and cohesive society.
The report says three out of four Canadians say they attended a wide range of live events.
Ninety-two per cent believe arts and culture make their communities a better place to live.
Canadians spent $1.4-billion on live performing arts events in 2008. That’s more than double the amount spent on professional sports.
The full report is available on the website of the Canadian Arts Presenting Association: www.capacoa.ca.