Dec 30, 2021

By Andy Johnson

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She was one half of a regular couple who found stardom late in life in a series of commercials for Swiffer products.

Lee Kaufman, who appeared along side her real life husband Morty as they cleaned their way to late-life fame has died.

The couple were the pioneers in an advertising strategy for Swiffer built on ordinary people, rather than actors. However, a lot of people, knowing that most commercials are illusions, wrote to newspapers about the Kaufmans, wanting assurance that they were what they seemed.

Lee Kaufman has died in hospice care from complications of pneumonia and Covid-19.

She was 99.

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