Organizers of a Toronto waterfront festival that featured a controversial giant rubber duck – say the event generated millions of dollars in economic activity.

The Redpath Waterfront Festival points to a study conducted by Enigma Research – showing that the economic impact of the festival was a record $7.6 million.

About 750,000 people attended – and the festival attributes that in part to the attraction billed as “the world’s largest rubber duck.”

The six-storey, 13,600-kilogram item was brought to Toronto at a total cost of $200,000.

The Ontario government gave the festival a grant of about $120,000 – which Opposition politicians called a “cluster duck” – and an absurd use of taxpayer dollars.

But the festival says area businesses reported record sales over that Canada Day weekend – and water taxis got a big boost in business – after a challenging summer – due to Toronto island closures because of flooding.

Michael Kramer

About Michael Kramer

Michael is the afternoon news anchor on the New Classical 96.3FM and hosts the program Zero to 1800.